03 Apr WHY YOU SHOULD ADD ASPHALT CRACK SEALING TO YOUR PAVEMENT MAINTENANCE BUSINESS IN CANADA
Asphalt Crack Sealing is a low cost, high return service you can easily add to your existing asphalt maintenance business. As an Asphalt Maintenance Contractor, you already have the hardest part figured out which is gaining customers. By not taking on easy parking lot maintenance services like hot crack sealing, you run the risk of losing your jobs to other contractors who may be a “one stop shop”.
Through the last few years, we have seen unprecedented price increases when it comes to fuel, gas powered equipment, freight, asphalt sealer, traffic paint and more. The equipment and supplies needed to complete crack sealing jobs have only seen minor increases because they are primarily manufactured in Canada. The largest Canadian Manufacturers when it comes to crack sealing equipment (RynoWorx and Marathon), and crack sealing material (Mcasphalt) are located right here in Ontario. Because these companies are Canadian, we have yet to run out of crack fill melters, or material.
Easy to Learn
By now you might have heard the saying, “if you can operate a lawn mower, you can use a walk behind crack fill melter applicator”. This isn’t far from the truth. Walk behind crack fill kettles are a piece of cake to operate, all you need to do is fire up your kettle using the propane driven heat source and wait for your solid bricks of rubber to turn into liquid. You then pull a trigger and hot rubberized crack filler pours out of the spout that you line up with the cracks you are looking to fill.
Low Start Up Costs
For under $5000 you can easily add Hot Asphalt Crack Sealing as an additional service to your Canadian Asphalt Maintenance Business. This investment is just a drop in the bucket when compared to what the costs are to get up and running in; Parking Lot Line Striping, Hot Asphalt Paving/Repairs, and Parking Lot Sealing.
Adding Hot Crack Sealing to your service offering will give you an opportunity to make incredibly high profit margins. You can purchase a full pallet of crack filler (40 boxes) for $1400, from each box of this hot rubberized material you should be able to fill 300-400 ft of cracks, so out of a full pallet you can fill 12,000-16,000 ft. Your material cost should be between $0.12-0.15 per linear ft, and you should be charging your customer $1-2 per ft.
Prevents losing customers
Do you go to one grocery store for meat, another for potatoes, another for fruits and vegetables, and another for milk? Then why would you expect your customer to?
If you’re running an asphalt maintenance business and aren’t a true “one stop shop” you run a high risk of losing your established customers to competitors who are. For example, if your business is parking lot line painting only and you have a customer who you are providing line painting services to. Your customer asks you for hot crack sealing and you turn down the work, they are going to find a contractor who does hot crack sealing. If that contractor also happens to provide line painting, you can easily find yourself losing out on a customer.
Connect with an Asphalt Equipment expert today to find out more.
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